The need for strong public media has never been greater. Corporate media consolidation in the commercial sector has deprived many communities of media outlets that serve local interests. The independent voices and in-depth reporting on public media channels help people make informed decisions about substantive issues affecting our lives and communities. PRC collaborates with organizations inside and outside of the media industry to create opportunities that strengthen public media. PRC Strengthens>

During the past 20 years, the audience for public radio has increased by 500 percent and currently, there are nearly 30 million weekly public radio listeners. While one in nine Americans rely on public radio for in-depth news, cultural programming and diverse music, there are still millions of people nationwide who have limited access to public radio programs. PRC helps public media organizations assess business options, secure new channels, launch new program formats and expand their audience. PRC Expands>

Timing is everything in today’s media marketplace and public radio organizations need affordable and accessible financing to compete for valuable market opportunities. PRC’s Public Radio Fund provides public radio organizations and prospective licensees with affordable short-term loans for asset-based projects, such as buying public radio stations. PRC helps public radio organizations understand their financial options, connect with financial institutions and secure favorable financing. PRC Finances>